QORA.
traffic formats · seven placements · CPC · CPM · CPA

Seven formats. One account.

Advertisers buy and publishers sell the same seven formats through QORA. Choose the ones that fit your campaign or your inventory; targeting, pricing and available volume are shown inside the platform.

In-App

Placements inside iOS and Android apps: banner, interstitial and rewarded. Suited to app installs and mobile-first offers.

  • Mobile apps
  • Installs
  • Games
  • Utilities

Push

Notification placements delivered to subscribed users on web and in apps. Short creative, direct response.

  • Direct response
  • Subscriptions
  • Dating
  • Sweepstakes

Native

Placements that follow the look of the surrounding editorial content: headline, image and description.

  • Content
  • Finance
  • E-commerce
  • Lead generation

Email

Direct-to-inbox placements through publisher mailing lists. Longer creative and considered offers.

  • Offers
  • Finance
  • iGaming
  • Subscriptions

Display

IAB banner sizes on desktop and mobile web. Broad reach and brand-plus-performance campaigns.

  • Reach
  • Retargeting
  • E-commerce
  • Utilities

Video

In-stream and rewarded video placements delivered through VAST. Suited to app installs and storytelling creative.

  • Installs
  • Games
  • Brand
  • Streaming

Pop / Tabs

Pop-under and new-tab placements. Volume-oriented campaigns with landing pages that convert on arrival.

  • Volume
  • Sweepstakes
  • Utilities
  • Dating

Three pricing models, every format.

Each format can be bought and sold on the model that fits the goal. Pricing itself is set inside the platform per campaign and per source.

CPC
Cost per click. Advertisers pay for clicks delivered; publishers are paid for the clicks their traffic produces.
CPM
Cost per thousand impressions. Pricing by delivered impressions, used for reach and for formats where the view is the unit.
CPA
Cost per action. Advertisers pay on a confirmed conversion reported through tracking; publishers earn on the actions their traffic drives.

Pick your formats inside the platform.

Create an account to see targeting options, available inventory and pricing for each format.

Formats
In-App · Push · Native · Email
Display · Video · Pop / Tabs

Models
CPC · CPM · CPA