Short answers, two getting-started guides and the research we publish. For anything not covered here, the team answers through the contact page.
Both guides follow the same path the platform takes you through after registration.
QORA is one platform where advertisers buy and publishers sell performance traffic across CPC, CPM and CPA. Advertisers manage campaigns themselves; publishers connect inventory themselves; QORA routes, optimizes and tracks between the two.
No. Registration, campaign setup and source setup are self-serve. New accounts are reviewed before the first campaign or source goes live, and the team is available through the contact page.
CPC, CPM and CPA. The model is chosen per campaign, and the same formats are available on each.
In-app, push, native, email, display, video and pop/tabs. See the Traffic Formats page for what each suits.
Through server-to-server postbacks from your tracker. The click carries an identifier; your tracker calls the postback URL with it when a conversion happens, and the conversion is attributed to its source.
By adding a source in the platform and either placing the zone code on a site, app or email list, or pointing programmatic supply at an OpenRTB endpoint.
Yes. Campaigns have source-level allow and block lists, and traffic filtering runs before a request is matched to any campaign.
At app.qoraplatform.com. One login covers both roles; the platform opens the right cabinet for your account.
The terms you will meet when buying or selling performance traffic, in one place.
Notes from the team on traffic quality, infrastructure and performance buying.
Why vendors report different invalid-traffic numbers for the same traffic, and how to evaluate quality beyond a single score.
Advertisers and publishers create accounts, campaigns and sources themselves; the team reviews new accounts before they go live.
Create an account to launch a campaign or connect a traffic source. Anything else, ask the team.